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Business By Design
Business by Design is the podcast for owners who want to start, scale or exit a business. Each week, Stuart Wemyss and Mena Abraham unpack the four things every business must get right: value, engine, reach and team. Using the VERT flywheel, they show how these fit together to build a business that runs without you, and how the choices you make inside the business flow through to your personal wealth, lifestyle and exit options. Every episode is short and to the point, with no fluff and no sales pitches. Go to https://www.businessbydesignpodcast.com
Business By Design
Latest Episodes
Ep 192: Can you describe your business model in four sentences?
Here's the challenge Stuart opens with: describe your business in four honest sentences, one each for why customers pay, how you deliver profitably, how the right people find you, and how quality holds as you grow.Most owners can talk ab...
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Ep 191: Why your business has four problems, not forty
The three "killers" thin margins, poor reach, and weak demand- tell you what's failing, but not what to build. In this episode, Stuart and Mena introduce VERT: Value, Engine, Reach, and Team the operating system underneath those symptoms, and t...
Ep 190: Thin margins and empty pipelines are design problems
A thin margin and an empty pipeline both feel like effort problems, so owners respond with more hours. It rarely works. In this episode, Stuart and Mena reframe both as outputs of how a business is designed its pricing, positioning, and channel...
Ep 189 : Does anyone actually want what you sell?
Before you fix your product, your marketing, or your team, Stuart and Mena argue you have to pressure-test something more fundamental: demand. Get it wrong, and everything else simply compounds a weak foundation. The uncomfortable question most...
Ep 188: Most failing businesses are failing at one thing, not twenty
When a business underperforms, owners tend to assume the cause is complex and set about fixing everything at once. It feels productive, and it almost always fails. Stuart and Mena open with a contrarian claim: struggling businesses are far simp...
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