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Business By Design
Business by Design is the podcast for owners who want to start, scale or exit a business. Each week, Stuart Wemyss and Mena Abraham unpack the four things every business must get right: value, engine, reach and team. Using the VERT flywheel, they show how these fit together to build a business that runs without you, and how the choices you make inside the business flow through to your personal wealth, lifestyle and exit options. Every episode is short and to the point, with no fluff and no sales pitches. Go to https://www.vertflywheel.com
Business By Design
Ep 157: The strategic shortcut- 5 questions that transform business growth
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In this episode, Stuart and Mena unveil a strategic shortcut for time-poor founders: five questions that cut through noise and pinpoint the few moves that truly move the needle. They start with “Why frameworks matter,” showing how focusing on choosing one or two high-value projects beats juggling 27 “priorities.” Then they work the 5-Question framework: (1) Where will we play? Define tight boundaries (industry, geography, customer, offer) to sharpen positioning and margins. (2) Who’s on the team? Replace owner-dependence with a small bench of A-players, clear accountabilities, and smart tech. (3) How will we win? Translate your edge speed, experience, niche, reliability, and trust into behaviors, pricing, and service. (4) What could kill the business? Name single-point fragilities (cash flow, key-person risk, system gaps) and build buffers. (5) What must get done? Pick 1–3 non-negotiable priorities for the next 30–90 days, think about fixing lead gen, redesigning pricing, hiring a key operator, or systemising onboarding. Along the way, they stress weekly metrics over quarterly retrospectives and share practical examples for Australian SMEs to boost Return on Payroll, reduce bottlenecks, and convert strategy into execution. The takeaway: clarity first, then speed. Answer these five questions honestly, and you’ll know exactly where to aim your 99% focus for compounding growth.
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Work with Mena & Stuart's team: At ProSolution Private Clients we encourage clients to adopt a holistic and evidence-based approach when making financial decisions. Visit our website.
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IMPORTANT: This podcast provides general information about finance, taxes, and credit. This means that the content does not consider your specific objectives, financial situation, or needs. It is crucial for you to assess whether the information is suitable for your circumstances before taking any actions based on it. If you find yourself uncertain about the relevance or your specific needs, it is advisable to seek advice from a licensed and trustworthy professional.
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